Measurable social impact: Consider the reach, nature, and durability of the company's impact on one or more specific societal problems.
Business results: Consider the benefit the socially impactful work brings to the company. Profitability and contribution to shareholder value outweigh benefits to the company's reputation.
Degree of innovation: Consider how innovative the company's effort is relative to that of others in its industry and whether other companies have followed its example or partnered with it.
Follow for a 3-part series of blogs on the topic to learn how TresAlly bring your strategy to life.